Branding

Brand Strategy

Good things start with a well thought out brand strategy. A Brand strategy is a long-term detailed plan that outlines exactly what you’re trying to achieve and how you’re going to achieve it. We create solid brand strategy from the ground up that define your goals and drive real business results for our clients

Key fundamental Components for creating an effective brand strategy.

Brand Purpose
Brand vision
Brand Values
Target Audience
Market Analysis
Awareness goals
Brand positioning
Brand voice

Start your project

Brand Identity

Brand identity is the sum total of how your brand looks, feels and speaks to people. We develop strong, consistent and attractive brand identity that communicate with the world and differentiate yourself from your competition.

Key fundamental Components for creating an effective brand Identity.

Primary and Secondary logo
Submark & Wordmark
Monogram & Lettermark
Brand color palette
Typography
Imagery
Icon & illustration guides
Brand application
Supporting Graphics

Brand Collateral

Brand Collateral is the collection of media and materials used to create brand awareness and promote sales and marketing of a product or service.

This collateral materials include:

Product Packaging
Vehicle wraps
Trade Show Displays
Exhibition stands
Roll up banners
Flyers & brochures
Magazines
signage etc

Rebranding & Strategy

Rebranding is the process of changing the brand image of a company, or change in design for an already-established brand with the intention of developing a new, differentiated identity in the minds of customers
The idea behind rebranding is to create a different identity for a brand, from its competitors, in the market.

Our Branding Process

1. Understanding Your Brand

Brief Phase

We get up-close, ask the difficult questions to understand your goals, objectives, expectations and necessities. The project budget, payment process and the project deadline

2. Research & Discovery

Research Phase

Once we have a clear brief in place, we proceed to research phase. This
is where we study your industry, market trends and your competitors in
order to get valuable design context.

3. Build Design Concepts

Design Phase

This is where we get cranking with the designs, after combining the brief and the research, we proceed to producing relevant design concepts and show them to you for feedback.